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YouTube channel launches short videos with curiosities about festivals, zodiac signs and Chinese customs, strengthening the cultural bridge between Brazil and China.
Instituto CPFL has launched this month a brand-new series that brings Chinese culture closer to the daily lives of Brazilians. The series features 40 short videos of up to one minute that present aspects of Chinese culture and traditions in a simple and engaging way.
The content will be released weekly and aims to bring Brazilian audiences closer to one of the world’s oldest civilizations, sparking interest in its customs, symbols and ways of thinking.
“Each video is an invitation to cross symbolic borders. By exploring festivals, zodiac signs and customs, we aim to bring cultural universes closer together and show that Brazil and China can recognize each other through the exchange of knowledge.”
Daniela Ortolani Pagotto – Head of Instituto CPFL
The initiative continues Instituto CPFL’s diverse audiovisual production, as previously reported on the BRICS Brasil website: Instituto CPFL launches documentary series “Brazil and China”.
Curiosities explored in the new series
Did you know that Chinese New Year changes dates every year?
Unlike the Western calendar, the celebration follows the lunar calendar, based on the movement of the moon, and usually takes place between mid-January and February. In 2026, it will be celebrated on February 17.
Also known as the Spring Festival, Chinese New Year marks the beginning of a new cycle in the zodiac. Each full cycle lasts 60 years and is divided into smaller 12-year cycles, each represented by an animal sign: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog and Pig.
The year 2026 corresponds to the Fire Horse, symbolically associated with a period of movement, courage and transformation.
These and other curiosities are part of the new content series produced by the CPFL Intercâmbio Brasil-China initiative, part of Instituto CPFL, which premieres this month on the project’s YouTube channel.
Other premieres coming up
The new series is part of a lineup of premieres planned for the channel in 2026.
Starting in March, audiences will also be able to follow new episodes of the series Dialogues: Brazil and China, which brings together guests with diverse backgrounds to discuss contemporary topics from the perspective of both cultures.
The six-episode season will cover topics such as sustainable cities, future medicine, consumer society, Chinese cinema, identity as a brand and digital and social challenges, always from the perspective of dialogue between different cultural contexts.
Another highlight for the channel is the second season of the documentary series Brazil-China, produced by Produtora Brasileira.
In three new episodes, the production explores cultural, historical and contemporary connections between the two countries. The series is part of the 10th edition of the CPFL Brazil-China Exchange initiative and is scheduled to launch in September.
About CPFL Brazil-China Exchange
The CPFL Brazil-China Exchange initiative aims to create bridges between the two countries through art, philosophy, music, literature and public experiences. The YouTube channel is one of the platforms that materialize this encounter, expanding access to knowledge and strengthening cultural dialogue between Brazil and China.
About Instituto CPFL
Since 2003, Instituto CPFL (ICPFL) has been the private social investment platform of Grupo CPFL Energia, developing projects in sports and culture as strategic instruments for social transformation in the communities where the group operates.
Aligned with Grupo CPFL’s ESG strategy, the institute is committed to supporting and encouraging social programs that use energy to transform the reality of the communities they serve.
The goal is to generate lasting positive impacts and build a promising future for society. To this end, the institute coordinates Grupo CPFL’s social protagonism initiatives, promoting actions in the communities where it operates through programs such as CPFL Jovem Geração, CPFL Brazil-China Exchange, Circuito CPFL, CPFL in Hospitals and Café Filosófico CPFL.
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